Family Ministries of Florida Portfolio

the ask

As a trained stylist, licensed cosmetologist, and certified wig maker, Kell wanted to open her own salon in the heart of Winter Park, FL. To accompany the grand opening, they needed to get the word out about their services and build a strong, local client base. We gave them an online presence, created their logo, and rolled out promotional materials in order to showcase Kell’s expertise and position Kellgrace as the top salon in the area.

web design

photo & video

iconography

seo

branding

We wanted the website to feel uplifting and bright, so we used warm pastels and a rounded serif font for headings.

FONTS

Forest Green

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Deep Red

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Minimal Orange

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Classic Blue

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the process

The main goal was to give Family Ministries a beautiful, functional website that would rank on search engines and be fully responsive across devices. It was also important to create a site that wouldn’t need updates too often so they can focus on their foster families.

We visited the campus to take drone footage and photos of the staff and kids, and then used them throughout the website to show the caring and positive environment at Family Ministries. By using pictures of the actual campus as opposed to stock images, we could tell their story in a way that was genuine.

the end result

With our help, Family Ministries of Florida was able to rank on Google and point people to a functioning, user-friendly website. Their website can help them secure funding for new buildings in the future and encourage donations from the community, as well as connect the foster care program to the on-campus school, Legacy Christian Academy.